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Image by Thomas Oxford

Philosopher. Writer. Marketer.

Five years ago, a transformative journey across the Himalayas reshaped my understanding of human desires and interactions. This experience wasn't about isolating myself in yoga, but immersing myself in diverse cultures and environments, which has deeply informed my approach.
I left the mountains and arrived at Georgetown University to study User Research & Design.  I have helped design and launch a mobile application for doctors, patients, and athletes, worked as a quantitative researcher in a national study on education, run marketing campaigns for Habitat for Humanity of Bergen County, and more.
Explore my portfolio below to see how I've applied these insights and skills across various projects, driving growth & innovation for the organizations I was a part of.

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Habitat for Humanity Digital Marketing Campaign

Led the strategic creation and design of Habitat for Humanity of Bergen County's 2023 annual appeal campaign, achieving a 32% increase in social media engagement and significantly driving donations through impactful storytelling and targeted digital marketing efforts.

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OxiWear Medical App

Researched & Designed a Medical Dashboard after interviewing 12 doctors all over the US to monitor patients through this tiny vitals monitor.

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OxiWear Medical App

Researched & Designed a Medical Dashboard after interviewing 12 doctors all over the US to monitor patients through this tiny vitals monitor.

OxiWear Fitness Dashboard

Re-Designed a Fitness Dashboard for Coaches and specialised Athletes for Oxiwear Partners.

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OxiWear UX Writing

Wrote UI copies for application trust and safety: accessible to 60 yr old coaches and minimal enough for 20 yr old athletes.

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Image by @felipepelaquim

Spotify Market Research

What are your friends listening to?
How would that affect your song recommendations?
Discover sharing and social discovery on Spotify re-designed.

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Visual Design + Publication Design

Using visual design principles to improve the scholarly publication Gnovis Spring Volume 22

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All Projects
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